YouGov (LON:YOU) Sets New 12-Month Low – Should You Sell?

YouGov plc (LON:YOU)’s share price reached a new 52-week low during mid-day trading on Monday . The company traded as low as GBX 393.75 ($5.14) and last traded at GBX 394 ($5.14), with a volume of 727346 shares trading hands. The stock had previously closed at GBX 404 ($5.28).

Wall Street Analyst Weigh In

YOU has been the subject of a number of research analyst reports. Deutsche Bank Aktiengesellschaft reaffirmed a “buy” rating and set a GBX 1,000 ($13.06) price objective on shares of YouGov in a research report on Monday, June 24th. Berenberg Bank lowered their price target on YouGov from GBX 1,200 ($15.67) to GBX 810 ($10.58) and set a “buy” rating for the company in a research report on Tuesday, August 6th.

YouGov Price Performance

The company has a market capitalization of £460.07 million, a PE ratio of 2,020.00, a price-to-earnings-growth ratio of 0.71 and a beta of 1.06. The company has a debt-to-equity ratio of 122.70, a current ratio of 0.77 and a quick ratio of 0.99. The stock’s 50 day simple moving average is GBX 474.88 and its 200-day simple moving average is GBX 635.12.

Insider Buying and Selling

In related news, insider Shalini Govil-Pai acquired 6,500 shares of YouGov stock in a transaction dated Tuesday, August 6th. The shares were acquired at an average cost of GBX 530 ($6.92) per share, for a total transaction of £34,450 ($44,985.64). In other news, insider Shalini Govil-Pai bought 6,500 shares of the business’s stock in a transaction that occurred on Tuesday, August 6th. The shares were purchased at an average cost of GBX 530 ($6.92) per share, for a total transaction of £34,450 ($44,985.64). Also, insider Alex McIntosh sold 97,803 shares of YouGov stock in a transaction that occurred on Thursday, August 22nd. The stock was sold at an average price of GBX 525 ($6.86), for a total transaction of £513,465.75 ($670,495.89). 10.14% of the stock is owned by insiders.

About YouGov

YouGov plc provides online market research services in the United Kingdom, the United States, the Middle East, Mainland Europe, and the Asia Pacific. It operates through three divisions: Data Products, Data Services, and Custom Research. The Data Products division offers syndicated data products, which are available to clients on a subscription basis.